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- Spam Aware -
  1. Introduction
  2. Why is the term "spam" used?
  3. OK, so what is spam?
  4. Who or what sends spam?
  5. What should I do, or not do, when I receive spam?
  6. What else can or should I do?
  7. What if I have a website?

INTRODUCTION
Many Internet users get inundated with lots of junk e-mails, and wonder from time to time where they all come from. In this article, I hope to be able to help you re-evaluate certain ways in how you use the Internet that may result in an increase of enjoyment by way of reducing the amount of electronic junk mail you get. Much of what I say is common sense, and published elsewhere as well, but hopefully you'll find it fun and informative.

This article starts out as being suitable for anyone to read, but towards the end some technical aspects are introduced that will be of more interest to those having a background or interest in the technical side, and maybe to those who have their own websites. I think it's best if you can persevere with it until the point where you say to yourself, "What the heck does that mean?" then stop there as you'll probably find the remainder of the article irrelevant to your situation.

From time to time I update this article as I come across or become aware of new information, so please do check back from time to time. The last time I updated it was on the 18th April, 2003.

WHY IS THE TERM "SPAM" USED?
Spam is more formally known as Unsolicited Commercial E-mail (UCE) or Unsolicited Bulk E-mail (UBE). Both these phrases are quite a mouthful and have quite an inelegant feel to them, so the term spam is more commonly used. It would appear that the origin of the term is unknown, however there are two likely possibilities.
One is a take from a Monty Python Flying Circus sketch in which "spam, spam, spam, spam ..." is sung louder and louder thus drowning out all meaningful conversation (and it's easy to see that as a lot of Internet spam can drown out the real messages that are sent and received as well as wasting bandwidth (download time)). The other likely possibility is that it's an acronym for Self Propelled Advertising Material, although other acronyms (usually rather cynical) have also been suggested.

OK, SO WHAT IS SPAM?
In practical terms, spam is any irrelevant unrequested message or e-mail. This includes off-topic posts to message boards, blogs and Usenet groups, rubbish postings to such places, and unwanted advertising sent to your inbox. Sometimes a message posted to a blog may be slightly off-topic, but has been triggered by an totally on-topic posting or thought .... personally I would say that this does not count as spam provided there is a degree of relevance there, and/or it's in the general direction of the other postings.
This article is concerned primarily with junk e-mail messages rather than other forms of spam.

WHO OR WHAT SENDS SPAM?
Good question. Usually when you receive spam it comes from an e-mail address you do not recognise. Sometimes it looks sensible and sometimes it doesn't. You are left wondering who on earth would use such an e-mail address and how they found you.

The answer usually lies in programs that scour websites looking for e-mail addresses to which they can send spam. These programs are known as "spambots" - taken from "spam" and "robot". In Internet parlance, a robot is a program that scan websites on behalf of the search engines, and usually visits by robots are welcome to websites as it could mean the inclusion and/or update of its information on a given search engine. There are certain rules that robots will obey when scanning a given website which the spambots will typically ignore. Websites can exploit this to lure a spambot into a trap where it will think it is getting useful information whereas in fact it is simply being fed with rubbish. There is more on that later aimed mainly at the the more technically-minded.

Another way in which spambots can collect numerous e-mail addresses is to have a few guesses (well, more likely a few million guesses). What may happen is that an address will be guessed by taking well-known and well-used names together, then adding names of well-known e-mail providers at the end.
For example, let's say we have 4 popular men's names: Peter, James, John, and Paul. Now let's have 3 common surnames: Jones, Harris, and Smith.
It is easy to see that stringing these together with an underscore ("_"), a dot, or nothing will give quite a number of combinations. Examples include:
Using only these names and methods of connecting them, we can create 4 times 3 times 3 (i.e. 36) different possibilities. Add to that the permutations allowed by adding numbers, random (but likely) dates of birth, and the e-mail provider (Hotmail, Yahoo!, etc), and you can see how millions of e-mail addresses can be generated in no time at all. Many of these will not exist, however a substantial number are likely to be addresses that are in use. That's probably why you still get spam even if you don't post your e-mail address anywhere on the Web or sign up for anything online.

One thing worth pointing out here is that some free e-card providers may well use spamming to generate their revenue. What happens is that a well-meaning person sends you an e-card, which requires your e-mail address, and unbeknown to both the sender and the recipient both addresses get sent to spambots! The result is that after having been sent the e-card, you start to receive a lot of junk e-mail, sometimes of an offensive nature.

Once a spambot has obtained a load of e-mail addresses, it then sends spam to them mercilessly. Any person or program that undertakes such an activity is usually referred to as a "spammer".

WHAT SHOULD I DO, OR NOT DO, WHEN I RECEIVE SPAM?
Quite honestly, it's up to you! However, there are some steps you can take if you wish to reduce the number of rubbish e-mails you receive.
  1. Try to discern spam.
    If possible, do not open it. Delete it immediately. Many spam messages are invites to visit nefarious websites, but some messages will actually connect you to a website in order to download images. This can be used by the website concerned to recognise that you have opened the e-mail, thus your address is active. This increases its value to spammers thus it is more likely that you'll receive more such messages in the future.
    Some messages are obviously spam - immediately noticeable by a rubbish e-mail address, a nonsensical subject title, or a subject title that indicates that the message is clearly concerning something you're not interested in. Unfortunately though, some of the senders names and subject titles do look genuine hence you are tempted to open the message up ... only to find it's not a real message for you at all. On this, a word about E-mail services. However, you will at some stage inevitably open some of your spam, and the next points here are addressed to those situations where you have already opened the message up.

  2. Do not reply to spam.
    All the articles written on how to handle spam put this one at or near the top of their list, so my article is therefore no exception. One of three things is likely to happen if you reply, even if to say something along the lines of, "Please remove me from your list": your e-mail could go to some unsuspecting individual who has had his/her e-mail address hijacked (this can and does happen) so your reply will have no effect, or it will bounce because the sending e-mail address has been forged and thus does not exist, or (much more likely) your reply will be registered with the spammer and your e-mail address noted as active, thus you will open yourself up to receiving more junk messages.

  3. Never do what a spam message tells you to do.
    Some spam messages tell you to visit a specified website, or follow a link, or "Click here to unsubscribe." Why should you do this? After all, you don't know the sender from Adam, they don't know you either, so what right have they got to tell you what to do? It can be very tempting to click an "unsubscribe" link but you should never do this as it will most likely register your e-mail address with the spammers so they know they have found an active account, thus you will end up getting MORE spam, not less. Many spammers are dishonest and use this tactic to lure you into receiving more of their junk messages.
    One point that may be of interest to the slightly more techcically-minded is that if you mouse over the link to a website given within a spam message, you'll often see the website address followed by a question mark, then a string of seemingly random letters and numbers. This is very likely to be an encoded form of your e-mail address which is sent to the computer hosting the website in question should you follow the link. This is then decoded back into your e-mail address. Result: the spammer knows you have read the e-mail, did what it asked, thus your e-mail address is very valuable to them. You'll inevitably get more spam as a consequence.

  4. Try to reduce the amount of spam you receive.
    This may sound like a tall order, but there are a few things you can do that may help reduce the amount of spam you receive.

WHAT ELSE CAN OR SHOULD I DO?
WHAT IF I HAVE A WEBSITE?
Remember in the introduction I said that towards the end this article will get more technical? Well, this is it. If you don't have a website and/or are not technically minded, this remainder of this writing will probably not be of much interest to you. But if so, please read on...
I guess I'm writing here mainly for people who have personal websites rather than commercial ones - I believe personal sites tend to be a rich source of e-mail addresses for spammers and/or spambots, so it's worth taking a few steps to help reduce the amount of electronic abuse you and your visitors receive.

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